Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of Primarycare's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#BC2C34 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Primary Care is an innovative application that aims to improve the experience of booking health appointments and provide easy and fast access to healthcare. The software allows patients to find suitable healthcare providers and book appointments easily and conveniently. Whether you are looking for a general practitioner or specialist for any medical specialty, Primary Care provides you with an extensive list of qualified providers in your area. Using Primary Care, users can see detailed information about available providers, including location, specialty, qualifications and office hours of doctors. They can also read patient reviews and comments to get an idea of the quality of service provided by each provider. This helps users make an informed decision when choosing the right healthcare provider for them. Primary Care features a simple and intuitive user interface, allowing users to b…
App details
What you can learn from Primarycare
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Primarycare's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Primarycare runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #BC2C34, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.