Sampled from 6 of Clube Mais: Comper e Fort's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#E43424 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Chegou o Super App do Clube Mais, o aplicativo do clube de vantagens dos Supermercados Comper e Fort Atacadista! Agora você economiza com ofertas exclusivas e ainda faz sua compra de supermercado online, tudo em um só lugar. O app Clube Mais Comper e Fort Atacadista te ajuda a economizar ainda mais, com ofertas exclusivas e personalizadas conforme seu perfil de compra, além de ter acesso a todos os folhetos de ofertas na palma da sua mão. E quando não der pra ir até a loja, é só montar o carrinho pelo app. Por que baixar o app Clube Mais? • Compre online: Monte seu carrinho no app com o preço Clube Mais e escolha receber em casa ou retirar na loja. Disponível nas lojas participantes. • Ofertas Exclusivas: Ofertas especiais que só quem é Clube Mais tem, tanto no varejo quanto no atacado. • Ofertas só pra você: Ofertas exclusivas que só aparecem no APP, só pra você e em produto…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Clube Mais: Comper e Fort's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Clube Mais: Comper e Fort runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #E43424, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.