Sampled from 6 of 1 good thing: memory jar's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECECEC bg
#CFCFCF
#2414D4 accent
#111111 text
Some days feel too small to remember. 1 good thing is where you keep them anyway. Draw one good thing, in seconds. Drop it in the jar. Do it again tomorrow, and the next day, and watch a whole year turn into something you actually want to look back on. Make it look the way you like. Let your things drop and pile up in the jar, line up in a neat grid, or fill each day like a scrapbook with your drawings, photos, stickers and words. Switch anytime. • draw a quick doodle for anything good that happened, in seconds • scrapbook mode: fill each day like a scrapbook with drawings, photos and text, in your choice of typefaces and colors • turn any photo into a sticker for your drawings • copy any drawing as a sticker, with an optional colored outline, and drop it into any chat • track mood, weather, and where you were, right alongside each memory • look back on your year with a calendar full…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are 1 good thing: memory jar's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 1 good thing: memory jar runs a light set with one background colour (#ECECEC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #2414D4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.