Sampled from 4 of Lunvia: Menstrual Calendar's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCF4EC bg
#DDD6CF
#EC3C74 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Lunvia is your daily companion to understand your body, your cycle and your emotions — with no guilt and no judgment. Every woman is different, and so is your cycle. Lunvia helps you know yourself better, anticipate your period and make sense of how you feel each day, in a warm and respectful tone. And with the peace of mind that your data stays on your device. PREDICT YOUR CYCLE A clear calendar with your period, your fertile window and your ovulation. Always know which phase you're in and when your next period is coming, with no scares or surprises. UNDERSTAND YOUR BODY Discover how your energy, mood, sleep and skin change throughout your cycle. Daily tips explained with care, so you understand why you feel the way you feel. TRACK YOUR DAY TO DAY Log your symptoms, your mood, your energy and your notes in seconds. The more you track, the better Lunvia knows you. YOUR PERSONAL JOU…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Lunvia: Menstrual Calendar's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Lunvia: Menstrual Calendar runs a light set with one background colour (#FCF4EC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #EC3C74, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.