Sampled from 3 of Zerogram's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#DCE4F4 bg
#C1C8D6
#04345C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Zerogram — Client Telegram accessibile Zerogram è un client Telegram completamente gratuito e indipendente, progettato da zero per persone non vedenti e ipovedenti. È basato sulla libreria ufficiale open source di Telegram (TDLib), quindi funziona con il tuo vero account e le tue vere chat di Telegram. Perché Zerogram? La piena compatibilità con lo screen reader VoiceOver è l'obiettivo centrale del progetto. Ogni pulsante, ogni messaggio e ogni schermata sono realizzati con etichette chiare, suggerimenti e azioni del rotore. I messaggi vengono letti come "chi, quando, cosa" con un solo tocco; i messaggi vocali vengono annunciati con la loro durata, e riproduci, pausa e avanzamento sono offerti come azioni del rotore. Funzioni principali: - Accesso sicuro con numero di telefono e verifica in due passaggi - Comunicazione completa con chat, gruppi, canali e bot - Registrare e inviare …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 3 screenshots above are Zerogram's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Zerogram runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #DCE4F4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #04345C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Social Networking apps approach the same problem? Browse more Social Networking apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.