Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of なかつｐａｙ's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCCC94 bg
#DDB382
#FC8C2C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
「なかつｐａｙ」はスマホひとつで簡単に電子商品券の申込・購入・利用ができるアプリです。 商品券はスマートフォンの中に！ いつでも・どこでも・好きなタイミングに 商品券の申込・購入・利用が可能になります。 ●かんたん・楽ちん アプリをダウンロードすることで 商品券の申込・購入・利用を 全てスマホで行えます。 ●24時間いつでも・どこでも スマホさえあればいつでも、商品券の申込・確認・利用ができます。 更に、商品券の購入・受取はクレジットカードまたはコンビニで！ 24時間いつでも・どこでも手続きが可能です。 ＜申込・抽選＞ アプリ内で商品券を選択し、購入希望金額を選び申込するだけで手続き完了です。応募者が多数の場合は、中津商工会議所がランダムで抽選を行い当選者を決定します。抽選結果はアプリ内で確認いただけます。 ＜購入・受取＞ 商品券の購入はクレジットカードまたはコンビニで、24時間いつでも手続きできます。購入した商品券は、プレミアム分を加算した金額にてアプリ内にチャージされます。 ＜利用＞ 利用もアプリで！…
App details
What you can learn from なかつｐａｙ
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are なかつｐａｙ's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: なかつｐａｙ runs a light set with one background colour (#FCCC94) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FC8C2C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.