Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Freewill: Quit Smoking's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#14441C bg
#345E3B
#84CC3C accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Quitting alone is hard. In Freewill you are in the same room as people who quit the same day: when a craving hits, you write, and someone answers. YOU ARE NOT ALONE Stage rooms, topic rooms and community goals we chase together. First week, craving moment, starting over: whatever stage you are in, there are people there who know it. Voice chat, your own room and games you play together are here too. A FOREST THAT GROWS WITH YOU Every smoke-free day plants a tree on your island. Spend the coins you earn on new trees, seasons and skies, and shape an island that is nobody else's. It is the one thing you can look at and see exactly how far you have come. A COACH THAT KNOWS YOUR DAY Freewill Coach is there at 2am when the craving is loud. It knows how long you have been smoke-free, what you wrote in your check-ins and which routines you keep, so the answer is about you and not a leaflet. …
App details
What you can learn from Freewill: Quit Smoking
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Freewill: Quit Smoking's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Freewill: Quit Smoking runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #14441C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #84CC3C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.