Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 4 of WHY Food's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#5C0404 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
WHY is a South African food-delivery app built around one simple idea: restaurant food should not suddenly cost more just because you ordered it through an app. Browse restaurants near you, explore their menus and order your favourites at prices that match the restaurant’s listed menu prices. Whether you’re craving burgers, chicken, pizza or something local, WHY makes ordering simple, transparent and lekker. With WHY you can: - Discover restaurants near your delivery location - Browse meals, sizes, drinks and available options - Order from up to two nearby restaurants in one checkout - Pay securely through Paystack - Follow the progress of your order - Receive updates and notifications - View previous and active orders - Save your delivery location for next time No mysterious menu markups. No “hawu, why is it suddenly that price?” moments. Just the food you want, delivered at fair and t…
App details
What you can learn from WHY Food
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are WHY Food's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: WHY Food runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #5C0404, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.