Sampled from 4 of Kmora's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4ECFC bg
#D6CFDD
#7C3CEC accent
#111111 text
Reading the caption text from the screenshots in your browser…
Kmora is a space for yoga practice, personal records, and community connection. Explore morning flow, Yin Yoga, breathwork, stretching, balance, desk breaks, and bedtime relaxation. Each practice includes duration, level, coach information, video content, and basic safety guidance to help you practice at your own pace. Follow coaches, save content, track practice time, and share photo or video practice records with the community. Kmora is for general wellness and personal practice only. It does not provide medical advice, diagnosis, or treatment. Please practice within your comfort level. EULA: https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Kmora's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Kmora runs a light set with one background colour (#F4ECFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #7C3CEC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Lifestyle apps approach the same problem? Browse more Lifestyle apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.