Sampled from 3 of Hestasales's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#040404 bg
#272727
#3C546C accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Find your next horse with Hestasales. Hestasales is a modern horse marketplace designed to make buying and selling horses simpler, clearer and more connected. DISCOVER HORSES FOR SALE Browse detailed listings with photos, descriptions and key information. Use helpful filters to narrow your search and find horses that match what you are looking for. EXPLORE STALLIONS Discover stallions in a dedicated catalogue and view information about each horse in one convenient place. CONNECT DIRECTLY Contact sellers through built-in messaging, ask questions and continue the conversation within Hestasales. CREATE AND MANAGE LISTINGS Create and submit your own horse listings, add photos and information, and manage everything from your account. BUILT FOR THE HORSE COMMUNITY Hestasales brings buyers, sellers, breeders and horse enthusiasts together in a marketplace made for the international horse…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Hestasales's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Hestasales runs a dark set with one background colour (#040404) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #3C546C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.