Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Amex MENA's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#046CCC bg
#2780D3
#64A4DC accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
The official Amex (Middle East) B.S.C. Mobile app allows you to access your account from anywhere, safely and securely. Track spend, find offers, pay your bill and enjoy many more features in the Amex MENA app. تطبيق Amex MENA الآن متاح باللغة العربية Benefits and features: - Apply digitally through the app for your Amex Card in the UAE - Choose to navigate in your preferred language, Arabic or English - Instant view of your transactions - View your Spending Timeline and track your spends by categories - Apply for Supplementary Cards for Family and manage with ease - Set up, view or unblock your Card PIN Explore rewards and benefits: - We reward your loyalty, by earning Membership Rewards® points on all your spend. Set up goals within the app to get the things you want, with points that never expire - Access to hundreds of local and online offers on shopping, entertainment, dining and…
App details
What you can learn from Amex MENA
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 11 screenshots above are Amex MENA's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Amex MENA runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #046CCC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #64A4DC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.