Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Acorns: Save & Invest Money's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#1C1C1C bg
#3B3B3B
#446C2C accent
#FFFFFF text
Screenshots
Icon palette
About this app
INVEST SPARE CHANGE ®: Acorns helps you save, invest, and grow for your future. Our automated saving, investing, and spending tools help you grow your money and financial wellness. At Acorns, we believe that financial wellness and finance education are for everybody. It has nothing to do with how much you make — it’s about finding balance with what you have through better finance decisions. Financial wellness is when you are spending smarter today, saving for tomorrow, and investing for your future all at once. More than 14,000,000 Americans have invested over $27,000,000,000 with Acorns. SECURE: Acorns is committed to your security with 2-factor authentication, fraud protection, 256-bit data encryption, and all-digital card lock. Acorns Investment accounts are SIPC-protected up to $500,000, and Acorns checking accounts are FDIC-insured up to $250,000. INVEST: - INVEST SPARE CHANGE…
App details
What you can learn from Acorns: Save & Invest Money
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Acorns: Save & Invest Money's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Acorns: Save & Invest Money runs a dark set with one background colour (#1C1C1C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #446C2C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.