Screenshot style breakdown
Sampled from 6 of Luno: Buy Crypto and US Stocks's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#1C2CF4 bg
#3B49F5
#8C9CFC accent
#FFFFFF text
Screenshots
Icon palette
About this app
Established in 2013 and used by millions of customers worldwide, Luno is your investment platform for buying, trading, storing and exploring cryptocurrencies and tokenised stocks, including: Bitcoin (BTC), Ethereum (ETH), USD Coin (USDC), Solana (SOL), Avalanche (AVAX) and more.¹ Past performance is not a reliable indicator of future results. Transparency is fundamental to our operations. Luno stores all crypto on a 1:1 basis and we release regular independently-audited proof of reserves. We are a licensed Financial Services Provider in South Africa and regulated by the Securities Commission in Malaysia. Cryptoassets are not regulated in the UK and Luno is not licensed in the UK. Price data sourced from Luno, Kraken and Kaiko. Don’t invest unless you’re prepared to lose all the money you invest. This is a high-risk investment and you should not expect to be protected if something go…
App details
What you can learn from Luno: Buy Crypto and US Stocks
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are Luno: Buy Crypto and US Stocks's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Luno: Buy Crypto and US Stocks runs a dark set with one background colour (#1C2CF4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #8C9CFC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.