Sampled from 6 of Ozon Travel: Отели, Авиа и ЖД's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#045CFC bg
#2772FC
#947CEC accent
#FFFFFF text
Ozon Travel — сервис, с которым путешествовать выгодно и удобно. Отели, авиа и ж/д билеты, туры и командировки теперь в одном приложении! Узнавайте первыми о Travel-скидках и распродажах и будьте уверены в поездке с сервисом Ozon Travel. Почему путешественники выбирают именно нас? - Горячие цены – скидки от отельеров и авиакомпаний, горящие туры и улётные акции - Поддержка 24/7 - Безопасное бронирование и гарантия заселения - Более 3 000 000 отелей и других вариантов размещения в России и за рубежом - Оплата российской картой – бронируйте отели по всему миру без ограничений - Удобные фильтры и реальные отзывы – подберите идеальный вариант за минуту - Кэшбек милями и скидки с Ozon Finance. С Ozon Finance более выгодные цены на отели и билеты. А милями можно оплатить до 10% от суммы заказа! - Оформление командировок прямо внутри приложения С Ozon Travel — хоть на край света! Скачайте пр…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 20 screenshots above are Ozon Travel: Отели, Авиа и ЖД's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Ozon Travel: Отели, Авиа и ЖД runs a dark set with one background colour (#045CFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #947CEC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.