Sampled from 5 of Photo Prints Now: CVS Photo's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#04ACDC accent
#111111 text
Reading the caption text from the screenshots in your browser…
CVS photo printing with Genuine Kodak Moments paper! Print to CVS Pharmacy or order photo prints & gifts home delivered. Send photos to print at any CVS location or for home delivery: 1 Select pictures from your phone 2 Choose print sizes 3 Order photo prints at CVS or home delivered. High quality photo prints ready for 1 hour pick up or delivered to your door. Make Lasting Memories with CVS Photo Prints & Photo Gifts: Use Photo Prints Now to print your memories at CVS locations. Transform treasured moments into wall decorations with large print sizes. Print photos and pick up in 1 hour at your nearest CVS store. Print Instagram, Facebook, Flickr, Dropbox & Print Google+ pictures. Order Prints Home Delivered: Enjoy fast delivery of photo prints & photo gifts. Order photo prints home delivered from your phone. Get your photos delivered to your home with speedy shipping. Surpri…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Photo Prints Now: CVS Photo's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Photo Prints Now: CVS Photo runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #04ACDC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Photo & Video apps approach the same problem? Browse more Photo & Video apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.