Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Vanguard | ETFs and super's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#DC042C bg
#E02749
#FC9CB4 accent
#FFFFFF text
Screenshots
iPad screenshots
Icon palette
About this app
Smart, low-cost investing and superannuation built for Australians. Join millions of Aussies investing with Vanguard. Whether you’re just getting started with ETFs, or want to manage your super, we make investing simple, low-cost and accessible. Here's what you'll get with Vanguard • Access to our wide range of ETFs • Manage your super and investments, all in one place • Easily track your investment performance • Low-fees, transparent products, no unnecessary complexity Why Vanguard? We’re not here for the hype. We’re here for your long-term goals. With a focus on value, expertise, and simplicity, we’re here supporting your future. Start investing in future you, today. Vanguard Investments Australia Ltd (ABN 72 072 881 086 / AFSL 227263) is the product issuer of Vanguard Personal Investor and the Vanguard Australian funds and ETFs. Vanguard Super Pty Ltd (ABN 73 643 614…
App details
What you can learn from Vanguard | ETFs and super
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 15 screenshots above are Vanguard | ETFs and super's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Vanguard | ETFs and super runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #DC042C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #FC9CB4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.