Sampled from 6 of Tomorrow.io: Weather Forecast's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4F4 bg
#D6D6D6
#0C244C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Be prepared and plan smartly with global minute-by-minute and street-by-street hyper accurate forecasts, rain and snow alerts, air quality maps and wind speeds. Tomorrow's unique forecasts are in use by industries, from aviation to on-demand players, who can’t afford to make a bad call based on weather. You shouldn’t have to either. What people are saying ? The Washington Post - “Alerting you when it’s about to rain, down to the minute, all around the world.” Mashable - “Bad weather is one thing technology won't let us escape, no matter how hard we try. The new ClimaCell app will at least help you be prepared.” Fortune Magazine - "The new app gives forecasts for precise areas, as small as a city block" Tomorrow's MicroWeather - based on data from the connected world, traditional data sources, and new, cutting-edge modeling - is hyper accurate, specific and relevant to your life. …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are Tomorrow.io: Weather Forecast's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Tomorrow.io: Weather Forecast runs a light set with one background colour (#F4F4F4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #0C244C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Weather apps approach the same problem? Browse more Weather apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.