Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of iMumz - Mindful Motherhood's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#DCDCFC bg
#C1C1DD
#5CBCBC accent
#111111 text
- #1Prepare for natural delivery with Daily e LIVE Yoga
- #2Maintain the right pregnancy weight with
- #3for Natural Delivery & Smarter Baby
- #4Get 500+ curated Garbha Sanskar Activities
- #5Get all your doubts answered with Unlimited
Captions read from the screenshots (OCR, may contain small errors): 5 headlines, 6.8 words on average (longest 9).
Screenshots
iPad screenshots
Icon palette
About this app
iMumz is your companion in pregnancy and motherhood who cares for you. With this in hand, you will follow all the practices necessary to keep you healthy and happy. You will know and understand the changes in you and the development in your body better. You have someone whom you can ask anything. #Activities iMumz is designed to improve your physical, emotional, social, spiritual, and intellectual wellness. You will receive personalised activities and support from experts every day on these following areas: 1. Mindfulness - Activities which makes you feel great instantly. Helps you keep stress away and enjoy your pregnancy to the fullest. 2. Music Therapy - Relaxing therapy which is good for both you and your baby. 3. Conscious Breathing - Simplest way to detox yourself and prepare for the big day. 4. Diet - General diet charts and recipes for pregnancy and post-delivery nutritio…
App details
What you can learn from iMumz - Mindful Motherhood
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are iMumz - Mindful Motherhood's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: iMumz - Mindful Motherhood runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #DCDCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #5CBCBC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.