Sampled from 6 of Sổ tiêm chủng điện tử's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#2CCC74 bg
#26B366
#FCBC5C accent
#111111 text
TÍNH NĂNG NỔI BẬT - Ứng dụng thân thiện, dễ sử dụng - Sản phẩm chính hãng: Tất cả sản phẩm trên ứng dụng Tiêm Chủng đều là sản phẩm chính hãng, từ những nhà cung cấp uy tín. - Thông tin minh bạch: Thông tin và chương trình bán hàng luôn minh bạch, rõ ràng. - Tìm kiếm dễ dàng: Các thông tin về sản phẩm, hãng dược sẽ dễ dàng được tìm thấy qua công cụ tìm kiếm. - Quản lý đơn hàng: Theo dõi trạng thái đơn hàng. - Liên thông, tích hợp nhanh chóng với các hệ thống phần mềm tiêm chủng.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 9 screenshots above are Sổ tiêm chủng điện tử's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Sổ tiêm chủng điện tử runs a light set with one background colour (#2CCC74) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FCBC5C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.