Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Diário Oficial da União (DOU)'s App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#1454B4 bg
#346BBE
#74A4E4 accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Aplicativo para dispositivos móveis que facilita a leitura do Diário Oficial da União (DOU), periódico que publica as informações oficiais do Governo Federal desde 1862. O DOU divulga os atos normativos, os atos de pessoal e os contratos, editais e avisos da Administração Pública Federal, além de publicações de interesse de outros entes federativos e de empresas privadas. Entre as funcionalidades oferecidas pelo aplicativo estão: - a possibilidade de favoritar matérias, que sempre estarão disponíveis para consulta rápida; - a configuração de leitura no espaço Meu DOU, que filtra automaticamente a edição do dia conforme as preferências do usuário; - o recebimento de alertas sempre que uma edição do DOU sair, inclusive as edições extras; - o compartilhamento das matérias nas redes sociais; entre outras funções.
App details
What you can learn from Diário Oficial da União (DOU)
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 20 screenshots above are Diário Oficial da União (DOU)'s answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Diário Oficial da União (DOU) runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #1454B4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #74A4E4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.