Sampled from 6 of Rakuten Fashion ファッション通販も楽天で!'s App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#44647C accent
#111111 text
Reading the caption text from the screenshots in your browser…
人気ブランドを多数取扱うファッション通販サイト「Rakuten Fashion(楽天ファッション)」公式アプリ。楽天ポイントが貯まる・使える、お得なセールやクーポンも!ぜひRakuten Fashionでのお買い物をお楽しみください! ◆サービスの特徴◆ 1. 3,980円(税込)以上 送料無料 Rakuten Fashionのアイテムは3,980円(税込)以上で送料無料! 2.楽天ポイントが貯まる・使える 楽天市場でのお買い物と同じようにポイントが貯まります。 さらにRakuten Fashionアプリ限定のポイントアップキャンペーンも実施中! ※条件についての詳細はこちら https://brandavenue.rakuten.co.jp/contents/rfapp/ 獲得した楽天ポイントは1ポイント=1円で、Rakuten Fashionや楽天市場などでご利用いただけます。 3.期間限定のキャンペーンやセールを実施 楽天スーパーSALEなどの楽天市場と連携したキャンペーンや、ファッションならではの夏と冬のセールも開催。 クーポンや、楽天会員様限定の高ポイント還元サービス「楽天スーパーDEAL」でもお得にお買い物ができます。 4.欲しいアイテムが見…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Rakuten Fashion ファッション通販も楽天で!'s answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Rakuten Fashion ファッション通販も楽天で! runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #44647C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.