Sampled from 5 of Mutua Universal's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#7C9CC4 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Aplicación de Mutua Universal Mugenat, Mutua Colaboradora con la Seguridad Social, nº 10. La App te permitirá de una manera sencilla y directa: Buscar y localizar tu centro asistencial más cercano Acceder a tu Zona Privada. Puedes darte de alta a través de un registro online de videoidentificación, para acceder a tu historial médico completo con Mutua Universal, descargar tus informes médicos y pruebas diagnósticas, ponerte en contacto con tu equipo asistencial, gestionar tus citas médicas y, además, ver el detalle de las prestaciones económicas percibidas y descargarte el certificado de IRPF. ¡La aplicación imprescindible para todos los asociados a Mutua Universal!
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Mutua Universal's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Mutua Universal runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #7C9CC4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.