Sampled from 5 of SASSY: Japan's #1 Travel App's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#CCCCC4 bg
#B3B3AC
#CC8C34 accent
#111111 text
SASSY - Where to go next? "Where should we go this weekend?" "Any good restaurants near my business trip?" Open SASSY whenever you need to find your next destination. ■ What is SASSY? Discover trusted curated maps for your next adventure. We've digitized trusted media assets from Startsutsu Publishing Group—including OZ Magazine and Metro Minutes—combined with trending spots from social media into beautiful, curated maps. ■ Key Features Discover - Curated maps for hot springs, restaurants, cafes, tourist attractions, and more - Trust badges like "Trending Now," "OZ Magazine," and "AI Recommended" show credibility at a glance - New curated maps added daily Save - Bookmark your favorite curated maps - Manage your "Want to Visit" list - Track places you've already been Create - Build your own curated maps easily - Choose from templates to get started - Share on social media (X,…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are SASSY: Japan's #1 Travel App's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: SASSY: Japan's #1 Travel App runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #CCCCC4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #CC8C34, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Navigation apps approach the same problem? Browse more Navigation apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.