Sampled from 5 of MyPayNow's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#843CBC accent
#111111 text
When life happens, why wait 'til payday? With MyPayNow, you can access up to a quarter of your pay early, each pay cycle, almost instantly! Rather than waiting for your pay to be deposited into your bank account – join everyday working Aussies already accessing their pay early, whenever they want. How it works: 1. Create an account, enter your employment info and link your bank statements to determine your available funds. 2. Request the funds you want and it will be in your account - in most cases within 60 seconds. 3. Scheduled repayments are automatically set up to coincide with your pay cycle. 4. Repeat as often and as much as you like, up to your available funds. How much does it cost? There is a 5% transaction fee and an annual percentage rate (APR) of 24%. For example, if you receive a $100 advance for one week, you will incur a $5 transaction fee and $0.48 in interest,…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are MyPayNow's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: MyPayNow runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #843CBC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.