Screenshot style breakdown
Sampled from 6 of Amazon Business: India B2B's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#3C9C4C accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
The Amazon Business app is your one-stop shop for finding and making business purchases on the go. Save time with fast and easy search and 1-click purchase for all you need to keep you—and your business—moving. A free Amazon Business account is required. • Find everything you need for business in one convenient store • Separate your work and personal shopping experience • Purchase with confidence via securely-processed transaction • Scan product barcodes and images to find the product you need, compare prices, and check availability. • Create custom buying lists for frequently purchased items for your business and share with your colleagues. • Approve staff purchases anywhere and anytime while adhering to organizational policies, preferences and category restrictions • Keep track of orders and approvals with push notifications and app badges The Amazon Business app requires access to…
App details
What you can learn from Amazon Business: India B2B
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 13 screenshots above are Amazon Business: India B2B's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Amazon Business: India B2B runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCFCFC) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #3C9C4C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.