Sampled from 4 of Apphud - the official app's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#3CB4AC accent
#111111 text
Reading the caption text from the screenshots in your browser…
Get official Apphud client and track your mobile app performance right on your iPhone. Main features: – - Track app revenue, proceeds, refunds, ARPU, ARPPU, and other metrics. – [New] Business overview dashboards, you're now able to create your own dashboard metrics. – See the total number of trials, subscriptions and activated promo offers. – Get the count of new users within selected time period. – Instantly switch between your apps and organizations. – Add handy Widget at your Home Screen and keep important metrics under the radar. This app is for Apphud users only. You can start using Apphud for free today. Sign up at https://apphud.com/ -- Apphud is the smartest way to integrate, measure and grow in-app purchases. Made for leading mobile developers, marketers and product managers. Apphud provides a reliable subscriptions' infrastructure, deep real-time mobile analytics, powerfu…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Apphud - the official app's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Apphud - the official app runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #3CB4AC, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Developer Tools apps approach the same problem? Browse more Developer Tools apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.