Sampled from 6 of CBS News: Live Breaking News's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#1C1C2C bg
#3B3B49
#B4642C accent
#FFFFFF text
CBS News is your trusted source for breaking U.S. and world news, with local news reporting from our stations in Atlanta, Baltimore, the Bay Area, Boston, Chicago, Dallas-Fort Worth, Denver, Detroit, Los Angeles, Miami, Minneapolis, New York, Philadelphia, Pittsburgh and Sacramento. The CBS News app features: LIVE STREAMING NEWS, INCLUDING CBS NEWS 24/7 CBS News 24/7 is the anchored streaming news service from CBS News and Stations, available free to everyone with access to the internet. CBS News 24/7 is your destination for breaking news, live events, and original reporting locally, nationally, and around the globe. We also have 14 live, local streams: CBS News Baltimore, CBS News Boston, CBS News Chicago, CBS News Colorado, CBS News Detroit, CBS News Los Angeles, CBS News Miami, CBS News Minnesota, CBS News New York, CBS News Philadelphia, CBS News Pittsburgh, CBS News Sacramento, …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are CBS News: Live Breaking News's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: CBS News: Live Breaking News runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #1C1C2C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #B4642C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.