Sampled from 6 of BuzzFeed - Quiz, Trivia & News's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#141414 bg
#343434
#CC749C accent
#FFFFFF text
Captions read from the screenshots (OCR, may contain small errors): 4 headlines, 13 words on average (longest 16), 50% speak to "you".
BuzzFeed is the place for celebrity buzz, trivia, quizzes, shopping, games, and trending news that matters! The BuzzFeed app has it all: • Catch up on pop culture, trending entertainment and celebrity news • Read the funniest and wildest tweets and stories from across the Internet • Shop smarter with our Shopping recommendations to buy gifts for friends — or yourself! • Play word, trivia, and AI games in our Games Tab • Test your trivia knowledge or take a quiz that reveals something about you in the Quiz tab More on quizzes: • Find out who you are with our personality quizzes! Whether it’s a Disney princess, Gilmore Girls character, or one of Marvel’s Avengers, our quizzes are eerily accurate! See if we can guess your age too! • Take a trivia quiz to see how your trivia knowledge compares to other BuzzFeed quiz takers, and share your trivia results with friends! We let you know if yo…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 13 screenshots above are BuzzFeed - Quiz, Trivia & News's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: BuzzFeed - Quiz, Trivia & News runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #141414) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #CC749C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.