Sampled from 6 of Reclamefolder's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#E4D4F4 bg
#C8BAD6
#542C94 accent
#111111 text
Reclamefolder.nl is het grootste online aanbiedingenplatform van Nederland voor slimme shoppers die graag besparen. Hier vind je altijd de nieuwste folders en aanbiedingen van al je favoriete winkels. Snel, makkelijk, altijd up-to-date en ook nog lokaal. Vele slimme shoppers gebruiken ons platform, waar maandelijks 50.000 aanbiedingen van 200 winkels op staan, op maat voor jou. Betaal nooit meer te veel voor je boodschappen met de Reclamefolder app! Dit is dé app voor jou als je op zoek bent naar de beste aanbiedingen en de nieuwste folders van de populairste retailers in Nederland! Met onze app heb je altijd de meest actuele folders binnen handbereik en ben je als eerste op de hoogte van de laatste kortingen. Onze folder app biedt je een overzicht van alle folders van bekende retailers zoals Albert Heijn, Action, Dirk, HEMA en nog veel meer. Zo hoef je nooit meer door stapels papieren…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 13 screenshots above are Reclamefolder's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Reclamefolder runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #E4D4F4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #542C94, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.