Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of PicPay: Conta, Cartão e Pix's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#14C474 bg
#11AC66
#6CAC94 accent
#111111 text
Screenshots
Icon palette
About this app
PicPay. É banco pra toda hora. Seja para fazer Pix, usar cartão de crédito, investir, guardar dinheiro no Cofrinho ou solicitar empréstimo, o PicPay reúne tudo o que você precisa para cuidar da sua vida financeira em um só app. Conta Digital: Completa, Gratuita e com Rendimento Abra sua conta digital grátis e tenha uma experiência simples para movimentar seu dinheiro. Faça Pix, receba transferências, pague contas, organize suas finanças e acompanhe tudo em um único lugar. Seu saldo pode render automaticamente até 102% do CDI, superando a poupança, enquanto você mantém acesso ao dinheiro sempre que precisar. Com o PicPay você pode: • Fazer Pix a qualquer hora do dia; • Pagar boletos; • Receber transferências; • Gerenciar contas de diferentes bancos; • Parcelar pagamentos em até 36x no cartão. Cartão de Crédito PicPay: Benefícios para cada perfil Escolha o cartão ideal para sua r…
App details
What you can learn from PicPay: Conta, Cartão e Pix
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are PicPay: Conta, Cartão e Pix's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: PicPay: Conta, Cartão e Pix runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #14C474) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #6CAC94, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.