Sampled from 5 of Яндекс Директ для бизнеса's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#AC9C64 accent
#111111 text
Создавайте, запускайте рекламные кампании и управляйте ими прямо с телефона, даже если у вас нет опыта. Уже сейчас в приложении можно: - Создавать кампании в Простом старте, редактировать их и следить за статистикой - Следить за основными показателями кампаний, созданных в Директ Про - Следить за состоянием бюджета, быстро и удобно пополнять счёт - Получать только важные уведомления о состоянии кампании, например о запуске или остановке Скоро в приложении появится больше возможностей для продвижения вашего бизнеса. Следите за обновлениями!
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Яндекс Директ для бизнеса's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Яндекс Директ для бизнеса runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #AC9C64, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Business apps approach the same problem? Browse more Business apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.