Sampled from 6 of Frive Nutrition's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#A49C94 bg
#908982
#9C4C04 accent
#111111 text
Reading the caption text from the screenshots in your browser…
App features: - Plan Ahead: Select your meals up to 3 weeks in advance. - Smart Meal Ratings: Rate your meals and let our algorithm learn your preferences, allowing us to deliver more meals you’ll love. - Rewards: Easily track the points you're earning towards exclusive rewards—discounts, credits, free snacks, and more! - Personalised Plans: Adjust your meal plan preferences anytime to suit your lifestyle and goals. - Flexible Deliveries: Not going to be in? Skip deliveries with just a few taps. - Refer a Friend: Get a unique referral code straight from the app and earn credit when your friend places their first order. - Helpful Reminders: Push notifications and pop ups to remind you to change meals before the cut-off, so you never miss a chance to customise your order. - Gift Cards: Buy gift cards on the app and get an extra 10% off What Makes Frive Different? We're the UK’s highest-…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are Frive Nutrition's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Frive Nutrition runs a light set where the background shifts from screenshot to screenshot (first shot #A49C94) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #9C4C04, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.