Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 5 of Legal & General's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCB404 bg
#DD9E03
#048C44 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Take control of your financial future with our handy app, where you can access your workplace pension, personal pension, retirement income or stocks and shares ISA wherever and whenever you need it. At home or on the go, you can log in quickly and securely with your face, fingerprint or PIN. Then, in just a few taps, you’ll be able to: • Check the value of your pension or ISA • Track your investment performance • View your recent account activity, including contributions, transfers, claims and withdrawals • Make changes to your investments • Check your transaction history • Manage your beneficiaries • Update your personal details • Read your documents • Plan your retirement, or manage your retirement income if you've already retired • Explore your retirement options online or request a Pension Options pack • Get help fast with live chat • Connect your bank accounts and pensions with o…
App details
What you can learn from Legal & General
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are Legal & General's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Legal & General runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #FCB404) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #048C44, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.