Sampled from 6 of Xeela: Weight Loss & Fitness's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#041434 bg
#273450
#04448C accent
#FFFFFF text
Reading the caption text from the screenshots in your browser…
Join the Xeela family and get real results. 7 day FREE trial. #1 Transformation app where we take your goals and personalize a program for you to achieve your dream physique With the Xeela App you will- • Know exactly how much to eat each day. A diet that is determined based on your dietary preferences, age, weight and fitness goal. You will never have to guess what is good or bad. • Calories and macros are calculated for you and made easy to understand. •Know exactly what workouts to do. Customized workouts specifically for your goals •Know exactly what to eat. We provide all of the recipes and instructions for you •Experience an app made for changing your body •Track your progress Help track and visualize your rep & weight progress. Terms of Use - https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Xeela: Weight Loss & Fitness's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Xeela: Weight Loss & Fitness runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #041434) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #04448C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.