Sampled from 4 of 360Health Pharmacy & Wellness's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4FC bg
#D6D6DD
#34045C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Introducing our digital pharmacy service - 360Health Pharmacy & Wellness. If you’re a customer of Sobeys Pharmacy, Pharmacy at Safeway, Lawtons Drugs, FreshCo Pharmacy, Chalo FreshCo Pharmacy, Thrifty Foods Pharmacy, or Foodland Pharmacy, you can use the 360Health app to fill prescriptions, request refills and book appointments all in one place! Sign up today. Features include: • Link to your local pharmacy to view your prescription history, request refills, and transfer prescriptions. • Book appointments with nearby pharmacists. • Add family members, including pets, to your account to help manage their prescriptions. • Find a nearby pharmacy. • Generate documents such as tax receipts.
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are 360Health Pharmacy & Wellness's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: 360Health Pharmacy & Wellness runs a light set with one background colour (#F4F4FC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #34045C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.