Sampled from 5 of BorderCam's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#CCCCD4 bg
#B3B3BA
#AC7C64 accent
#111111 text
BorderCam es la app que te permite monitorear el tráfico vehicular en las garitas de Tijuana de forma rápida, visual y práctica. Observa cómo está el cruce hacia USA. a través de cámaras públicas disponibles en las garitas de San Ysidro y Otay, y toma decisiones más inteligentes antes de salir. Con BorderCam puedes: • Acceder a videos 24/7 en tiempo real desde las garitas más utilizadas. • Ver la afluencia vehicular en San Ysidro y Otay desde diferentes ángulos. • Carriles All trafic, Ready Lane, Médica, Sentri, Peatonal • Guardar tus cámaras favoritas para acceso más rápido. • Recibir notificaciones y alertas importantes relacionadas con el cruce fronterizo. • Disfrutar de una app sencilla, funcional y diseñada para ahorrarte tiempo. BorderCam no está afiliada a ninguna entidad gubernamental. Somos una empresa privada que ofrece esta app como una herramienta de apoyo, u…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are BorderCam's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: BorderCam runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #CCCCD4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #AC7C64, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Navigation apps approach the same problem? Browse more Navigation apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.