Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Ivy: Processed Food Scanner's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4F4EC bg
#D6D6CF
#14646C accent
#111111 text
Screenshots
Icon palette
About this app
Join thousands of people ending their processed food intake, and regaining total control of their health and their kids health. Ivy is the #1 food scanner app, designed to help you regain control of your health and live longer healthier lives. Whether you’re looking to cut down or quit entirely, Ivy’s incredible database helps you reshape your relationship with unhealthy food. Ivy Pro subscription required for full access. See subscription details below. **WHY THOUSANDS TRUST IVY** EXPOSE UNHEALTHY FOODS Scan over 3 million food products in our food database (and growing), complete with seed oils, additives, ingredients, pesticide, heavy metals, microplastics, environment and packaging information. MAKE INFORMED FOOD CHOICES Take Ivy to the supermarket and scan as you shop to see everything you need to know about the food you’re consuming at a glance. DIETARY PREFERENCES Tel…
App details
What you can learn from Ivy: Processed Food Scanner
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Ivy: Processed Food Scanner's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Ivy: Processed Food Scanner runs a light set with one background colour (#F4F4EC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #14646C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Health & Fitness apps approach the same problem? Browse more Health & Fitness apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.