Chart position — tracked daily by LaunchShots
Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of OM Bank's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#DCE4E4 bg
#C1C8C8
#0C5C3C accent
#111111 text
- #1OMBANK Affordable banking.
- #2Real-time tips and helpful nudges.
- #3Credit decisions in minutes.
- #4Radical transparency. No sneaky fees.
- #5Innovative solutions to help you save.
- #6Competitive interest rates.*
Captions read from the screenshots (OCR, may contain small errors): 6 headlines, 4.3 words on average (longest 6).
Screenshots
Icon palette
About this app
For too long, banking solutions haven’t served real South Africans. We see a different future for South Africans. One where your bank is your ally, built on your terms. This is the new standard. Introducing OM Bank, the latest banking offering by Old Mutual. Join the change. Join OM Bank. We’re on your side. Here’s a snapshot of what you’ll get in the future of banking: • Fast credit decisions in the palm of your hand: If approved for credit, set up your debit order for repayments and start spending with your virtual credit card in minutes. • Build your future effortlessly: Saving shouldn't be a struggle. With Pay Me First, a portion you set of every payment you receive is automatically swept into your savings. It's your wealth, growing quietly in the background. • Your financial ally in your pocket: Move forward with confidence. Our app provides clear insights and smart intelligenc…
App details
What you can learn from OM Bank
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 7 screenshots above are OM Bank's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: OM Bank runs a light set with one background colour (#DCE4E4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #0C5C3C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Finance apps approach the same problem? Browse more Finance apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.