Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 5 of Victoria's Secret CEE's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4E4E4 bg
#D6C8C8
#CC9C84 accent
#111111 text
Screenshots
Icon palette
About this app
Welcome to the Victoria's Secret CEE app: your ultimate online shopping destination for bras, sleepwear, panties, swimwear, activewear, beauty, accessories, and more! Stay up to date with new trends, exclusive offers, and the latest collections. - Fast and secure online shopping app. - Shop online and choose your delivery: home delivery or pick-up at a designated point. - Available payment options: credit cards, Apple Pay. - Your perfect fit, guaranteed: say goodbye to guesswork. Find your flawless fit with our easy, step-by-step BRA FIT guide and save your size directly in the app for future shopping. - Create your dream wardrobe: build your personalized wishlist and save the pieces you love most - Be the first to know about new collections, special offers, and events! - Can't find your size in-store? Or want to know if an item is available online in other sizes and colors? Just enter …
App details
What you can learn from Victoria's Secret CEE
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Victoria's Secret CEE's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Victoria's Secret CEE runs a light set with one background colour (#F4E4E4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #CC9C84, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Shopping apps approach the same problem? Browse more Shopping apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.