Chart position — tracked daily by LaunchShots
Screenshot style breakdown
Sampled from 6 of Baby Feeding Tracker - Noora's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCA46C bg
#DD905F
#543424 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Meet Noora Baby, the simplest baby tracker for new parents. Easily log bottles, breastfeeds, pump sessions, nappy changes, supplements and sleep in a user-friendly and clean interface. We tried out 7 or 8 other apps when our little one arrived but weren't really convinced by what we found. Knowing we will use this app for a while, we wanted something reliable with very solid features and a clean interface. Other apps we tested were overwhelming, full of ads (the last thing you need at 3am), or clearly not designed for exhausted parents (think small buttons, and no way to hide features that don't apply to you, like hiding breastfeeding if you only use bottles). So we wanted to create something simpler for ourselves and for all the other parents out there. This is how Noora Baby was born. It does what it has to do (reliable tracking for bottles, breastfeeding, nappies, sleep etc.), a c…
App details
What you can learn from Baby Feeding Tracker - Noora
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 18 screenshots above are Baby Feeding Tracker - Noora's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Baby Feeding Tracker - Noora runs a light set with one background colour (#FCA46C) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #543424, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.