Screenshot style breakdown
Sampled from 6 of Plany - Planificador de viajes's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#CCF4F4 bg
#B3D6D6
#74DCE4 accent
#111111 text
Screenshots
Icon palette
About this app
Plany - Cada lugar cuenta Plany te ayuda a organizar viajes, guardar lugares de redes sociales y crear itinerarios completos en segundos. Deja de tener que usar TikTok, Instagram, Notas, Mapas y ChatGPT. Tanto si planeas una escapada de fin de semana, una escapada urbana o tu próxima aventura internacional, Plany lo mantiene todo organizado en un solo lugar. Planificación de viajes y rutas con IA Crea itinerarios personalizados según tu destino, estilo de viaje y duración. • Genera planes de viaje en segundos • Organiza tus viajes día a día • Descubre lugares y atracciones recomendados • Personaliza tus itinerarios según tus preferencias Guarda los lugares que quieres visitar ¿Has encontrado un restaurante, cafetería, monumento o joya escondida? Guárdalo directamente en tu viaje y mantén organizada toda tu inspiración viajera. • Guarda tus lugares favoritos en un solo lugar • Org…
App details
What you can learn from Plany - Planificador de viajes
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 6 screenshots above are Plany - Planificador de viajes's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Plany - Planificador de viajes runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #CCF4F4) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #74DCE4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.