Sampled from 6 of Baby Tracker | Aiko's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4FCFC bg
#D6DDDD
#0C4C44 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Baby Tracker is the all-in-one app for new parents who want less stress and more presence. Log breastfeeding, bottle feeding, sleep, diapers, pumping and health notes in seconds — the complete newborn tracker that keeps your baby's routine organized from day one. TRACK EVERYTHING THAT MATTERS Whether you're a first-time parent or adding to your family, this baby tracker covers every part of your baby's daily routine: - Breastfeeding tracker — left & right side timer with nursing duration log - Bottle feeding tracker — formula and expressed breast milk tracking - Baby sleep tracker — naps and night sleep with duration & patterns - Diaper log — wet, soiled and mixed diaper changes - Pumping tracker — session log and daily milk totals - Health notes — symptoms, observations and doctor visit records - Growth tracker — baby weight and height over time - Baby milestones — development checkl…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 13 screenshots above are Baby Tracker | Aiko's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Baby Tracker | Aiko runs a light set with one background colour (#F4FCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #0C4C44, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.