Sampled from 6 of Tract: IBD, IBS & Gut Health's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCF4 bg
#DDDDD6
#DC7C54 accent
#111111 text
Captions read from the screenshots (OCR, may contain small errors): 6 headlines, 3.5 words on average (longest 5).
Stop guessing what may be upsetting your gut. Tract brings your meals, symptoms, bowel movements, and flare patterns together—then helps you explore personal patterns over time. With Tract, you can: • Log meals quickly, including with AI-assisted meal scanning • Track symptoms, severity, and timing • Record bowel movements with the Bristol Stool Scale and relevant details • Explore possible connections between foods and how you feel • Organize elimination and reintroduction tracking, including Low FODMAP • Review trends and summaries over time Tract is designed for people navigating IBS, IBD, Crohn’s disease, ulcerative colitis, food intolerances, and ongoing digestive concerns—as well as anyone who wants a clearer food and symptom diary. Use your records to better understand your experience and prepare for conversations with your healthcare professional. Tract provides tracking in…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are Tract: IBD, IBS & Gut Health's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Tract: IBD, IBS & Gut Health runs a light set with one background colour (#FCFCF4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #DC7C54, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.