Screenshot changes — detected by LaunchShots
Screenshot style breakdown
Sampled from 6 of Scotties in the City's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#FC5404 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
iPad screenshots
Icon palette
About this app
Explore Glasgow like never before with Scotties in the City. From 18 June to 16 August, discover and collect beautifully designed Scottie dog sculptures across the city. Unlock rewards, hit milestones, and immerse yourself in a vibrant public art experience. Find each sculpture on the interactive map, learn about the inspiration behind every design, and vote for your favourite Scotties. Capture and share your moments in the gallery, track your steps and distance, and stay up to date with the latest events and trail news. The App features: * Interactive trail map * Sculpture listings and design inspiration * Rewards and milestone tracking * Photo galleries * Voting for your favourite Scottie * Track your trail steps * Event listings, updates and more Scotties in the City is a Wild in Art event, delivered by Maggie’s, a charity providing practical, emotional and psychological suppor…
App details
What you can learn from Scotties in the City
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 12 screenshots above are Scotties in the City's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Scotties in the City runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FC5404, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Graphics & Design apps approach the same problem? Browse more Graphics & Design apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.