Screenshot style breakdown
Sampled from 4 of Pax's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#F4E49C accent
#111111 text
Reading the caption text from the screenshots in your browser…
Screenshots
Icon palette
About this app
Pax es una aplicación de movilidad que conecta pasajeros y conductores de forma simple, rápida y segura. Solicitá viajes desde tu ubicación, conocé la información de tu conductor, visualizá su llegada en el mapa y viajá con tarifas claras y transparentes. Características principales: • Solicitud de viajes en pocos pasos. • Visualización de la ubicación del conductor en tiempo real. • Información del conductor y del vehículo antes del viaje. • Tarifas claras antes de confirmar el viaje. • Calificación mutua entre pasajeros y conductores al finalizar cada viaje. • Historial de viajes realizados. • Promociones y beneficios exclusivos para usuarios. • Registro y acceso mediante verificación de identidad. • Plataforma intuitiva diseñada para facilitar la movilidad urbana. Pax trabaja continuamente para ofrecer una experiencia moderna, confiable y accesible tanto para pasajeros como para …
App details
What you can learn from Pax
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 4 screenshots above are Pax's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Pax runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #F4E49C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Travel apps approach the same problem? Browse more Travel apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.