Sampled from 6 of Sky News Defence Insider's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCF4F4 bg
#DDD6D6
#FCCC64 accent
#111111 text
Reading the caption text from the screenshots in your browser…
Go deeper into the most critical defence, conflict and national security stories shaping our world – all in one essential app. Become a Sky News Defence Insider to unlock exclusive insights, global reporting and direct access to the experts. Key features: • Exclusive, expert analysis and high-profile interviews that dig deeper • Bold, independent reporting from the UK and around the world • Put your questions directly to world-class experts, Sky News journalists and industry-leading voices • Unlock special access to live events • Premium content your way, with video, audio and articles Privacy Policy: https://www.sky.com/help/articles/privacy-hub-home Terms & Conditions: https://skynews-defence.noosphere.app/terms/ Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are Sky News Defence Insider's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Sky News Defence Insider runs a light set with one background colour (#FCF4F4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #FCCC64, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other News apps approach the same problem? Browse more News apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.