Sampled from 5 of Heartly AI: Heart Rate Monitor's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#ECECF4 bg
#CFCFD6
#EC5C5C accent
#111111 text
Heartly AI helps you stay on top of your heart health and wellness data in one simple place. Measure your heart rate, record blood pressure readings, and keep track of your health trends over time. View detailed history, monitor changes with easy-to-read charts, and export your records as PDF reports whenever you need them. Features: - Heart rate measurement - Blood pressure logging and tracking - Health history and trend charts - PDF report export - Apple Health integration - Data sync from Apple Watch - Smart reminders - Personalized health insights - Wellness quizzes and assessments - AI Assistant Whether you’re tracking daily readings or building long-term health habits, Heartly AI gives you a simple way to organize and understand your personal health data. Note: Heartly AI does not measure blood pressure, blood glucose, or other vital signs using your phone camera or Apple Watc…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 5 screenshots above are Heartly AI: Heart Rate Monitor's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: Heartly AI: Heart Rate Monitor runs a light set with one background colour (#ECECF4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #EC5C5C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.