Screenshot style breakdown
Sampled from 4 of New York Slice Club's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#F4ECE4 bg
#D6CFC8
#1404A4 accent
#111111 text
Screenshots
iPad screenshots
Icon palette
About this app
Good taste pays off. Bring the New York Slice Club experience with you. Discover authentic New York slice culture, handcrafted pizza, iconic NY Style Cookies and exclusive rewards, all in one app. From classic NY slices to signature creations, enjoy handcrafted dough, premium ingredients and bold New York flavors. Earn rewards every time you order: • Get a free cookie when you sign up • Earn 1 point for every €1 spent • Redeem points for discounts at checkout Collect stamps Love our slices? Collect digital stamps and get your 10th slice free after purchasing 9 slices. Unlock member perks Start as a Bronze member and unlock even more rewards as you move up with exclusive offers, monthly vouchers and member-only perks. Download the New York Slice Club app and enjoy authentic New York flavors while earning rewards with every order.
App details
What you can learn from New York Slice Club
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 8 screenshots above are New York Slice Club's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: New York Slice Club runs a light set with one background colour (#F4ECE4) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #1404A4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Food & Drink apps approach the same problem? Browse more Food & Drink apps in the showcase.
Take what works into your own screenshots
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Apps with a similar look
Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.