Sampled from 6 of King's Jeddah's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#FCFCFC bg
#DDDDDD
#2C548C accent
#111111 text
Reading the caption text from the screenshots in your browser…
King's College Hospital London - Jeddah The King's College Hospital London - Jeddah app helps you manage your healthcare conveniently from your mobile device. Book and manage in-person appointments or video consultations, access your health records, receive real-time notifications, and stay connected with your healthcare providers. You can search for doctors by name or specialty to find the right specialist for your healthcare needs. The app also includes a Symptom Checker that helps guide you to the most appropriate medical specialty based on the symptoms you describe. You can also ask Dr. King’s, the health assistant built into the app. Type or speak your question in your own words, and Dr. King’s will answer in simple language, point you to the right specialty, and open your reports or bills for you. Add the people you care for as family members, then switch between profiles to …
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 18 screenshots above are King's Jeddah's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: King's Jeddah runs a light set with one background colour (#FCFCFC) carried across every screenshot — the listing reads as a single poster when the shots sit side by side in search results. The accent colour we picked up, #2C548C, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Medical apps approach the same problem? Browse more Medical apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.