Sampled from 6 of QMóvil's App Store screenshots — background, accent and theme, measured by LaunchShots (not something Apple publishes).
#942C8C bg
#A2499C
#3C74A4 accent
#FFFFFF text
QMóvil de Qualitas Compañía de Seguros es la mejor aplicación de seguros para autos. Con esta app podrás: • Gestionar tus pólizas fácilmente desde un solo lugar: -Alta y descarga de tus pólizas -Descarga de las condiciones generales -Pagar tus recibos de sus pólizas, ver su estatus y fecha de vencimiento. -Conocer tus coberturas de una manera clara y concisa. • Levantar en pocos pasos tus reportes (Colisión, Asistencia Vial, Rotura de Cristales o Robo) • Conocer en tiempo real el trayecto del ajustador • Recibir notificaciones y conocer el estatus de la atención del reporte en tiempo real • Seguimiento de inicio a fin de la reparación de tu vehículo • Trámites de pago de pérdida total de manera digital: • Mantenerse en contacto con Qualitas: -Núm…
Every shipping app on the App Store has gone through the same decisions you're working through right now: which screenshot goes first, what caption sits over it, which device frame to show, what color the background should be. The 10 screenshots above are QMóvil's answers to those questions — they're public, they're real, and they made it through Apple's review.
What the numbers say: QMóvil runs a mixed light-and-dark set where the background shifts from screenshot to screenshot (first shot #942C8C) — each image has to stand on its own, so the captions carry more of the story. The accent colour we picked up, #3C74A4, is the one to reuse for badges, arrows and highlighted words if you borrow this look. Hit Use this style to open the editor with these exact colours and drop your own screenshot in.
Notice the first screenshot in particular. It's the one users see in search results and on the product page, and it's where most apps spend their best caption and tightest design. Look at the proportion of background to phone, where the text sits, what one thing the image is trying to communicate.
Want to see how other Utilities apps approach the same problem? Browse more Utilities apps in the showcase.
Open LaunchShots and design your App Store & Google Play screenshots — pick a device frame, drop captions, ship in minutes. Free, in your browser.
Open the screenshot editor →Closest background + accent colours among the listings we've analysed — useful when you want to see the same palette handled by a different team.